Three Scandinavian publishers have opted for Roxen production tools, only weeks after the company signed US daily the Philadelphia Inquirer.
The Swedish developer is to install its technology at Norwegian dailies Klassekampen and Dagsavisen, and at Swedish Christian newspaper Dagen.
All three will now switch to the cloud-based Roxen editorial portal, enabling efficient print production integrated with the newspaper’s online system. The portal gives editorial staff control over layout and quality, avoiding manual tasks, thanks to automated templates.
Roxen’s Per Östlund says print editions are still important for driving revenue and for the brand, “something that is proven by the influx of new customers who already have modernised their online platform, but now see the need to integrate print production.
“By focusing on development of an innovative service for print in collaboration with some large media companies, we have been able to capitalise on our long history of developing production and publishing tools for media in order to specialise in a modern and efficient cloud service.”
Pictured: The newsroom of Dagen (from left) feature editor Daniel Wistrand, publisher Felicia Ferreira, and news reporter Inger Alestig