Antony Catalano’s “challenger” real estate site View Media says it has picked up “some of the biggest names” in the industry, sgning “dozens of new contracts”.
View – which competes with News Corp’s REA and Nine’s Domain – names Highland and Marshall White (pictured) and Sotheby’s in his home town of Byron Bay, as well as Abercromby’s and Richardson & Wrench.
View says it has continued to grow premium partnerships following the launch of view.resi in late 2024.
“The calibre of new clients… demonstrates the industry's appetite for change that delivers more leads that are of better quality and cheaper to secure while also helping the industry develop its own unique data sets,” said Catalano, VMG’s executive chairman, claiming to have secured “the leading brands along the eastern seaboard of Queensland, New South Wales, Victoria and Tasmania.
“It’s clear the industry has been waiting for a solution like ours to help agents control increasing marketing costs, own their customer data and help them map their own path to independence.”
Pictured: Antony Catalano (right) with Marshall White’s Simon Jovanovic and John Bongiorno